How to do SEO on LinkedIn? The importance of words.

 The first thing to do is decide by what words you want to be found. These words that you have defined are called "keywords". Simple as this.

Without keywords you can't do SEO on LinkedIn.

So your first exercise will be to define these keywords for your LinkedIn profile. Why? Well, if you choose your keywords wrong, no matter how well you rank, your audience will not find you.

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